America's Giving Challenge UPDATED Oct. 16

Make a donation to Compassion International through our Facebook Cause.

The 2009 America’s Giving Challenge has begun, and through the Giving Challenge, the Case Foundation will give away a total of $170,000 in daily and overall prizes to non-profits over the next month.

America’s Giving Challenge offers Compassion a great opportunity to demonstrate the worthiness of using social media in pursuit of our mission, and it offers you a chance to make a significant difference on behalf of that mission:

In response to the Great Commission, Compassion International exists as an advocate for children, to release them from their spiritual, economic, social and physical poverty and enable them to become responsible and fulfilled Christian adults.

America’s Giving Challenge — How Does It Work?

  • The Giving Challenge runs from Oct. 7 at 3 p.m. ET to Nov. 6, 2009 at 3 p.m. ET.
  • Each day the Case Foundation will award a prize to the cause that has the most individual donors* on that day, not the most money raised.
    • $1,000 each day to the cause with the most unique donations that day.
    • $500 each day to the cause with the second most unique donations that day.
  • At the end of the Giving Challenge, the Case Foundation will award prizes to the causes that have the most individual donors throughout the entire Giving Challenge.
    • $50,000 to the cause with the highest number of unique daily donations over the 30 days.
    • $25,000 to the cause with the second highest number of unique daily donations over the 30 days.
    • $10,000 each to the next five causes with the highest number of unique daily donations over the 30 days.
  • Donations must be made to a cause using the Causes application on Facebook, but anyone can donate – even someone without a Facebook account.
  • The minimum donation is $10.

America’s Giving Challenge — How You Can Support Compassion International

  1. Make a donation to Compassion International through our Facebook Cause.
    • Donating $10 once a day over five days has a greater impact in the contest than donating $50 on one day.
  2. Tell your family and friends about America’s Giving Challenge, and ask them to donate to Compassion International through our Facebook Cause; the URL is
    • Use all the technology and communication methods you have at your disposal (e.g., Facebook, Twitter, text, phone, e-mail, word of mouth, etc.)
  3. Add the Compassion and America’s Giving Challenge application to your Facebook profile.

Because success is measured by the total number of individual donors, the key is to motivate as many people as possible to donate once, have them get as many people as possible to donate once, and then have those people get as many people as possible to continue the cycle.

We anticipate the competition during America’s Giving Challenge to be extremely tough, so getting out of the gates quickly will also be important. Mobilize early before other organizations have a chance to get up to speed.

As we get more information, ideas and tools that could assist you, we’ll definitely share it all with you.

Thank you for supporting our mission to release children from poverty in Jesus’ name and for supporting our mission during America’s Giving Challenge. Any prizes we win will be used for the benefit of our Child Survival Program.

Please use this post as your forum for questions and to let others know what you’re doing (e.g., what’s working and what’s not). We’ll post updates here as well.

*Multiple donations to the our Cause by the same person in the same day won’t be counted in the total number of unique donors, but contributions by the same person on different days will be counted. A day runs from 3 p.m. ET to 3 p.m ET.

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21 Comments Add a Comment
  1. Sara Benson
    Oct 7, 2009
    at 8:16 am

    An interesting idea but I heard that not all the money donated goes to the charity, that some is taken out as a fee. Is that true?

  2. Oct 7, 2009
    at 9:25 am

    @Sara Benson – Donations made through the Facebook Causes application will have a 4.75% processing fee applied.

    However, 100% of the donation that is made is tax deductible.

    Also, if we win a daily or overall prize, 100% of that money is given to Compassion. No processing fee will be assessed to that.

    This is what Network for Good says about the processing costs of donations made through the Causes application:

    The processing costs (e.g. credit card fees, PayPal fees, bank fees) for completing your transaction and disbursing the funds to your selected charity(ies) is just one of the many costs Network for Good incurs as part of our mission of training and supporting nonprofits in their fundraising efforts. A 4.75% grant is made to Network for Good with each donation transaction to fund our mission. You can deduct that grant amount from your base donation amount. Alternatively, you can add a tax deductible 4.75% grant to Network for Good with each transaction so that 100% of your donation is granted to your charity(ies).

    Either way, the full amount of your donation is tax deductible. Even when you do not elect to cover the grant to Network for Good, using our website still saves your favorite charity money because our administrative costs are extremely low.

  3. Oct 7, 2009
    at 10:48 am

    For a donation to be recorded for America’s Giving Challenge, it must be made through the Causes application – – after 3 p.m. ET today.

    At this time the Causes application only processes donations made by credit card.

  4. Dee Dee Hammer
    Oct 7, 2009
    at 3:57 pm

    I looked at the Causes americas giving page and there are 50 listed but Compassion is not on the list so I am kind of not sure as to who the $10 goes to, or if Compassion is then giving to that other cause??? Let me know please Thank you

  5. Oct 7, 2009
    at 4:14 pm

    @Dee Dee Hammer – You can make your donation via this link; it’s the Compassion International cause –

    It sounds like you were looking for Compassion on the giving “leaderboard” – those non-profits that have already received donations and are leading the competition.

    We’re not on the board yet. We haven’t received any donations. The leaders has seven.

  6. Dee Dee Hammer
    Oct 7, 2009
    at 4:29 pm

    Thanks for the answer…guess us Compassion folks have to get with it. Thanks

  7. Dee Dee Hammer
    Oct 7, 2009
    at 4:31 pm

    Does it go the the Unsponsored Child Fund, or CSP or the Bite Back or LDP Where does it go??

  8. Oct 7, 2009
    at 4:38 pm

    When you donate through the Causes application, Network for Good aggregates all the donations and sends a check to Compassion.

    When Compassion receives the money, we “spend” it based on the needs at that time. It could be applied to the Global Food Crisis Fund, Unsponsored Children’s Fund, Where Most Needed Fund, etc.

    However, if we win a daily or overall prize during America’s Giving Challenge that money will be applied to the Child Survival Program.

  9. Sara Benson
    Oct 7, 2009
    at 4:54 pm

    I just tried to donate and it said there was some type of problem. I’ll try again later.

  10. Oct 7, 2009
    at 5:07 pm

    @Sara Benson – I just donated $10, and it went through smoothly. It also allowed me to send an invitation to donate to 150 of my Facebook friends and to post a message on my profile.

  11. Sara Benson
    Oct 7, 2009
    at 5:21 pm

    Mine just went through too. Thanks.

  12. Mike Stephens
    Oct 7, 2009
    at 6:35 pm

    I love competitions b/c someone almost always wins!!!!!!!!!1

  13. Linda Baier
    Oct 7, 2009
    at 9:46 pm

    If donations are made by people outside of the United States, are we eligible for a tax receipt in our own country?

  14. Irene
    Oct 7, 2009
    at 9:49 pm

    Love winning something as a team! Aussies, join in!! :D Lots of OPPORTUNITIES to spend some BUCKS for GOOD!

  15. Ruth Penner
    Oct 8, 2009
    at 4:03 pm

    We made a good start yesterday, but we are falling behind today. Don’t forget you can invite people to the challenge using all sorts of different means. “Use all the technology and communication methods you have at your disposal (e.g., Facebook, Twitter, text, phone, e-mail, word of mouth, etc.)”
    I printed off the above challenge information and have posted it at my gym, I also used it in an email to all my address book in outlook. I’m not very up to date on all the new technology out there but I am sure there are tonnes of folks who are that can access so many more contacts.

  16. Oct 8, 2009
    at 4:17 pm

    @Linda Baier – The Causes folks said you should check your country’s tax laws, but most likely the answer is that the donation wouldn’t be tax deductible for you.

  17. Oct 9, 2009
    at 3:08 pm

    Chris, I saw the comment about adding money to the Network for Good to cover the 4.75% processing fee. Is that their tip they ask for people to donate?

  18. Oct 9, 2009
    at 3:19 pm

    @Becky – Yes. That’s the tip.

    The way it works is if you give $10, $.48 goes to Network for Good. (I rounded up from $.475)

    If you make a $.48 tip, you’ve paid $10.48 and $10 goes to Compassion.

  19. Oct 12, 2009
    at 2:46 pm

    @Chris Giovagnoni

    Thanks for the information. As you can only tip in $1 increments, I will simply continue adding $1 to my donations.

    I’m not sure if most people know, but you can make a donation EACH day (3PM-3PM EST) that counts towards the monthly challenge total! I’m proud to support an organization where the CEO has donated enough to be on the individual donor list!!

  20. Oct 14, 2009
    at 11:17 am

    In response to the twitter feed (I don’t have twitter to tweet something), I’d recommend that you pick a particular day to encourage all people to donate, say in 1 week to give time to spread the word as much as possible and then ask for people who can only make 1-2 donations this month to focus on donating that particular day. I’m blessed that I’ve been able to donate more than that, but I know many cannot.

  21. Sara Benson
    Oct 23, 2009
    at 1:31 pm

    I know that we are trying to get people to donate on the 26th, but since the donations are measured between 3pm -3pm every day, we could have sponsors actually donating into the counts for different days. Would it be posible to say taht we should all donate on the evening of the 26th? That way all the donations would be counted in the same day.

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