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Social Media Marketing
Posted By Chad Summers On November 5, 2008 @ 1:10 am In Employees and Culture | 9 Comments
Hi. I’m your Compassion internet communications specialist . I specialize in being especially excited about web stuff.
Do I have fun on occasion? You bet. Is most of it work? Always, and did I mention that saving kids from poverty is my commitment? No? Well, there you go.
Recently I was sent by Compassion to the Forrester’s Consumer Forum  which is a think-tank of an organization in the marketing industry.
Forrester speaks precisely about ways companies can target trends and future ideas for getting a product or organization into the eyes of the public through social media. 
Some serious marketing research takes place. Seriously.
I was there to learn from the experts about social networking techniques for the internet.
Now I see those wheels turning. Compassion’s trying to be trendy? Compassion looks at the future of the marketing industry? Compassion sees a child as a product?
Well, sort of.
What I discovered in the forum is that huge corporations are dishing out millions if not billions to give their products a pleasing experience that you can relate to.
A pleasing experience with toothpaste? A pleasing experience with credit cards?
How about the experience of sponsoring a child ?
I am proud to say that Compassion is doing  exactly what it should, from a social media perspective, to help children in poverty.
We are giving the world a true experience of a child sponsorship.
Compassion is changing lives.
Yes, the world is changing and we at Compassion are changing with it, and that’s a good move, right? That’s a healthy choice you can agree with, right?
Article printed from Poverty >> Compassion International: http://blog.compassion.com
URL to article: http://blog.compassion.com/social-media-marketing/
URLs in this post:
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 Chad Summers: http://blog.compassion.com" rel=
 Compassion internet communications specialist: http://blog.compassion.com/new-faces/
 Forrester’s Consumer Forum: http://www.forrester.com/events/eventdetail?eventID=2235
 social media.: http://www.youtube.com/watch?v=MpIOClX1jPE
 sponsoring a child: http://www.compassion.com/sponsor_a_child/default.htm?referer=96738
 Compassion is doing: http://blog.compassion.com/who-writes-the-compassion-blog-a-bunch-of-marketing-cheerleaders/
 Facebook: http://www.facebook.com/pages/Compassion-International/6231686654
 Myspace: http://www.myspace.com/Compassion
 Twitter: http://twitter.com/compassion
 What Is Geotagging, and What Does It Have to Do With My Sponsored Child?: http://blog.compassion.com/what-is-geotagging/
 How You Can Follow Along on a Blog Trip and Introducing a Contest: http://blog.compassion.com/how-you-can-follow-along-on-a-blog-trip-and-introducing-a-contest/
 Sharing a Moment in Time: http://blog.compassion.com/sharing-a-moment-in-time/
 Sponsor a Child: http://blog.compassion.com/sponsor-a-child/
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